House of Anara was born from a desire to carry home with us—wherever we go. Rooted in Afghan and Central Asian heritage, our pieces are more than garments or décor—they are vessels of memory, culture, and identity.

 

Founded by a young Afghan woman in London, House of Anara began as a personal journey to reconnect with the richness of her roots. What started at 19 years old with a handful of handpicked designs became a growing movement—one that celebrates the elegance, resilience, and soul of the motherland.

 

Now, House of Anara is evolving.

We are reimagining tradition for the modern world—offering luxury pieces that bring ancestral stories into everyday life. From intricately designed dresses to heritage-inspired home accents, everything we create carries a whisper of where we come from.

 

At its heart, House of Anara is a love letter to culture—crafted to help you feel at home in your identity, no matter where life takes you.

 

Because the motherland isn’t just a place—it’s a feeling.